SDSU Foundation to host first-ever one-day online giving event

SDSU Marketing & Communications
Posted 8/27/17

BROOKINGS – The South Dakota State University Foundation will host the university’s first-ever One Day for STATE event Wednesday.

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SDSU Foundation to host first-ever one-day online giving event

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BROOKINGS – The South Dakota State University Foundation will host the university’s first-ever One Day for STATE event Wednesday.

The digitally focused fundraising campaign is a 24-hour challenge to all Jackrabbits to join together to celebrate SDSU and the impact that can be made through private gifts.

The event is intended to engage students, alumni, donors and friends around the country, particularly using digital communications and social media.

“Our communication preferences are changing. Technology and the increase in digital interaction have affected the way that many of us – including our donors, students and alumni – want to engage with the university,” said Arian Bunde, director of leadership initiatives for the SDSU Foundation. “This day is an opportunity for us to connect, no matter where we are, and celebrate what it means to be a Jackrabbit.”

The 24-hour time element adds a sense of enthusiasm and urgency, organizers say. For each academic college, as well as various campus programs, donors have offered matching funds to challenge others to join them in providing opportunities for students and faculty at State.

“It’s exciting for donors to know that their gift can be joined with the gifts of others to make an even bigger impact,” said Erin Glidden, director of annual programs and leader for this event. “Gifts of all sizes make a difference.” The giving site allows donors to choose where their donation will go so they can make an impact for the SDSU programs that they care about.

The SDSU Foundation will roll out its first-ever Social Ambassador program as a part of the event.

“The Social Ambassador program provides yet another opportunity for Jackrabbits supporters to get involved,” Bunde said. “Think of it as a chance to be a digital volunteer to help spread the word – from wherever they are – using social media platforms they are already familiar with in order to make a difference for SDSU.”

Those interested in tracking the activity can do so by following the SDSU Foundation Facebook page and Twitter accounts, or by visiting onedayforstate.sdstatefoundation.org.